Our Why

Simon Sinek once said "People don't buy what you do or how you do it, they buy why you do it."

Three Generations of Miller. Justin, Justin's Son, Seth, and Lenny.

Like many businesses, pecan companies do not come with instruction manuals. There is not a book of “dos” and “don’ts” that keep you on the fast-track to success. When Miller Pecan Company opened its doors, brothers Justin and Jared did not really know what to expect, but in the fall of 2014 they took a deep breath and started their new adventure anyway.

Growing pecans was nothing new for the Miller family. Since 1988, Justin and Jared had been growing and harvesting pecans with their father, Lenny. After the loss of their father in 2010 from a tragic harvesting accident, the Miller brothers looked for more opportunities to expand Lenny’s legacy.

Lenny Miller with one of his grandsons after harvesting pecans all day.

Regardless of the industry, every business owner has to have a why. That one thing that keeps them going, equally in the great times and the trying times. For our family-based business, our why is especially pronounced.

“I have 2 children that will hopefully want to be involved in our family farm just like I was with my dad.” says Justin, “That’s also why conservation is so important to me. It all ties into leaving our piece of the world better than how we found it for the next generation.”

Growing pecans in a family affair and it always will be for the Millers.

For Jared, “I enjoy diversity. Finding new, more efficient ways to process pecans all the way from the tree to the table challenges me to find extraordinary solutions.”

At the end of the day, both brothers love seeing things evolve. From clearing timber to make a new pecan grove to planting young trees to form a new orchard, the hard work is worth watching fresh ideas mature. Similarly, that desire comes full circle with the goal to build a successful business for the next generation to take over one day, just like Lenny did for Justin and Jared.

Characteristic of their vision, the Miller family is always planning for tomorrow. According to Justin,“We are planting new trees every year. Trees can have a long life. They can grow old with us.”

Our Story, About UsKalyn GrokettMarch 23, 2018Miller Pecan CompanyFamily Farming, FAMILY FARMING, family farming, family farm, Family Farm, FAMILY FARM, OKLAHOMA PECANS, oklahoma pecans, Oklahoma Pecans, Oklahoma Native Pecans, OKLAHOMA NATIVE PECANS, oklahoma native pecans, Oklahoma Raised Pecans, oklahoma raised pecans, OKLAHOMA RAISED PECANS, OKLAHOMA GROWN PECANS, oklahoma grown pecans, Oklahoma Grown Pecans, oklahoma grown pecan, Oklahoma Pecan, oklahoma pecan, OKLAHOMA PECAN, BEST OKLAHOMA PECANS, best oklahoma pecans, Best Oklahoma Pecans, Best Oklahoma Pecan Ideas, best oklahoma pecans ideas, BEST OKLAHOMA PECAN IDEAS, Best Oklahoma Recipes, BEST OKLAHOMA RECIPES, Best Oklahoma Recipe, best oklahoma pecan recipes, Best Oklahoma Pecan Recipes, BEST OKLAHOMA PECAN RECIPES, BEST OKLAHOMA NATIVE PECANS, best oklahoma native pecans, Best Oklahoma Native Pecans, Best Family Business, BEST FAMILY BUSINESS, Best Family Businesses, Best Locally Owned Business, BEST LOCALLY OWNED BUSINESS, Best Locally Owned Businesses, Oklahoma Small Business, OKLAHOMA SMALL BUSINESS, oklahoma small business, Route 66, Rt 66, ROUTE 66, RT 66, route 66, rt 66, Things to See on Route 66, Things to See on Rt 66, THINGS TO SEE ON ROUTE 66, THINGS TO SEE ON RT 66, things to see on rt 66, things to see on route 66, best route 66, best rt 66, BEST ROUTE 66, BEST RT 66, Best Route 66, Best Rt 66, Rt 66 Attractions, Route 66 Attractions, ROUTE 66 ATTRACTIONS, RT 66 ATTRACTIONS, rt 66 attractions, route 66 attractions, Best Route 66 Attractions, Best Rt 66 Attractions, BEST ROUTE 66 ATTRACTIONS, BEST ROUTE 66 ATTRACTION, best route 66 attractions, best rt 66 attraction, best rt 66 attractions, best rt 66 business, best route 66 business, BEST ROUTE 66 BUSINESS, BEST ROUTE 66 BUSINESSES, BEST RT 66 BUSINESS, Best Route 66 Business, Best Route 66 Businesses, Best of Route 66, Best of Rt 66, BEST OF ROUTE 66, BEST OF RT 66, best of route 66, best of rt 66, Afton Ok, AFTON OKLAHOMA, afton oklahoma, AFTON OKLAHOMA BUSINESS, AFTON OK BUSINESS, afton ok business, afton oklahoma business, small business, Small Business, SMALL BUSINESS, SMALL BUSINESS SHOWCASE, small business showcase, Small Business Showcase, Best Small Business, BEST SMALL BUSINESS, Best Small Businesses, Sustainable Business, sustainable business, SUSTAINABLE BUSINESS, Best Sustainable Business, BEST SUSTAINABLE BUSINESS, best sustainable business, family business, FAMILY BUSINESS, Family Business, FAMILY OWNED BUSINESS, Family Owned Business, family owned business, local business, LOCAL PECANS, Local Business, Local Pecans, Locally Owned Business, Locally Owned Businesses, LOCALLY OWNED BUSINESS, LOCALLY OWNED BUSINESSES, locally owned businesses, Oklahoma Business, OKLAHOMA BUSINESS, oklahoma business, made in oklahoma, made in ok, MADE IN OKLAHOMA, MADE IN OK, Made in OK, Made in Oklahoma, Made in Oklahoma Coalition, MIO COALITION, MIO coalition, mio coalition, Conservation, CONSERVATION, conservation, Conservative Farming, CONSERVATIVE FARMING, Conservative Farm, Sustainable Farming, SUSTAINABLE FARMING, sustainable farming, sustainable ag, sustainable agriculture, Sustainable Ag, Sustainable Agriculture, Sustainable Snacking, Sustainable Snack, SUSTAINABLE SNACKING, SUSTAINABLE SNACK, sustainable snack, sustainable snacking, pecan brothers, PECAN BROTHERS, Pecan Brothers, Miller Pecan Brothers, MILLER PECAN BROTHERS, miller pecan brothers, Miller Pecan Company, miller pecan company, MILLER PECAN COMPANY, LOCALLY FARMED, locally farmed, Locally Farmed, farm fresh, FARM FRESH, Farm Fresh, Farm Fresh Pecans, FARM FRESH PECANS, farm fresh pecans, FARM FRESH PECAN, BEST FARM FRESH, best farm fresh, Best Farm Fresh, Farm Fresh Pecan, farm fresh pecan, Best Farm Fresh Pecans, best farm fresh pecans, BEST FARM FRESH PECANS, BEST KETO SNACKS, Best Keto Snacks, best keto snacks, heatlhy snacks, HEALTHY SNACKS, Healthy Snacks, Healthy Snacking, HEALTHY SNACKING, Healthy Snacking Ideas, Generational Farming, GENERATIONAL FARMING, Generational Farm, Pecan Groves, PECAN GROVES, pecan groves, Oklahoma Pecan Groves, OKLAHOMA PECAN FARMS, oklahoma pecan groves, Best Oklahoma Pecan Groves, best oklahoma pecan groves, Oklahoma Pecan Orchards, OKLAHOMA PECAN ORCHARDS, oklahoma pecan orchards, Oklahoma Orchards, OKLAHOMA ORCHARDS, Oklahoma Orchard, best oklahoma orchards, Best Oklahoma Orchards, Miller Family, MILLER FAMILY, miller family, miller family pecans, MILLER FAMILY PECANS, Miller Family Pecans, Miller Pecan Farm, MILLER PECAN FARM, miller pecan farm